Don Stack

Don Stack is the founder of Optical Rooms. He is a qualified Irish optometrist and a member of the Association of Optometrists in Ireland. He also completed a degree in Pharmacy in 1994. Don enjoys the clinical aspect of the profession and has a broad understanding of the various causes and treatments related to specific eye conditions.

As part of his passion for the industry he regularly attends and gives talks, lectures and courses on specialist eye care such as Dry Eye syndrome, Diabetes, Glaucoma, Macular Degeneration and other eye related diseases.

Don owned and ran several typical Opticians’ practices on busy high streets for almost 20 years. However, in 2012 he sold his company and founded OpticalRooms. "I was disappointed by how the optical industry was becoming more retail focused and less patient focused, yet I realised that it was necessary because of the large cost involved in having a practice on a busy high street. I decided to reduce costs and move away from the retail areas all of which allowed me to focus on what was important, the patient", he says.